SPEAKER // PROFILE

MichielAdams

Role when speaking at The Product Consortium

Michiel Adams is a Product Manager at In The Pocket, a leading European digital product studio with offices across Belgium, the Netherlands, and beyond. He is passionate about inclusive design and accessibility, and co-led a workshop on bias in product development at PRDCT Day 2023 alongside his colleague Jonas Koops.

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Company (at time of talk)

In The Pocket

Role (at time of talk)

Product Manager

ARCHIVE // EVENTS

Seen at The Product Consortium

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KEYNOTE

We're All Biased

PR_D_CT DAY 2023

Michiel Adams and Jonas Koops from In The Pocket reveal how cognitive biases silently sabotage product decisions, and share practical techniques to design against your own irrationality.

9 Nov 20233Square

ARCHIVE // ARTICLES

From Their Talks

Event Insight

We're All Biased: Introduction to the World of Inclusive Design

Michiel Adams and Jonas Koops from In The Pocket challenge product teams to rethink disability, confront their bias about who the 'average' user is, and treat inclusive design as a method for building better products for everyone.

7 min read